Joan Lim
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Strategy is in my DNA.

Failing to plan is planning to fail.
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I am a problem solver. I like to study the problem and find the most optimized way of solving it. Having the ability to access research is my first step in understanding the problem. A combination of my marketing skills and experience, along with my creative nature and strong work ethic serves as my guiding principle as I work towards a solution. I don't believe in a single way of solving things. Rather, it can be a combination of random processes, or even using the most unconventional ideas.

I love numbers and I love data. I love it so much that I considered a career in finance, leading to an internship at HSBC, just before I completed my undergrad studies. But it was also during this time that I started to discover my need for a creative outlet. I realized I wanted to have a career that would challenge and balance my analytical nature as well as my imaginative and innovative disposition. This is how I came to know and love marketing.

I am tough and competitive, but I also value honesty, integrity, and meaningful working relationships.

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  • Hi There
  • I'm Joan
  • Sample Work
  • Photography
  • Blog